Marketing Ideas

Production Line Game discussion
1

I can’t figure out what these ideas are actually for. Marketing in general is pretty lame but I thought there was hope with the prospect of using ideas to formulate new types of marketing (like improving your brand’s perceived reliability). Sadly I can’t seem to use them for anything except as an extra form of payment for the bland awareness campaign. As it stands marketing feels like a half-baked idea that’s sorta ‘tacked on’.

I really like the game otherwise!

2

also shouldn’t we be advertising a specific car or feature or sales event? Do you ever turn on the tv and see an ad that says “Mazda is a really great company, buy something from Mazda today!”? Ads are about selling something and exciting the customer about more than the fact that you have a brand and want them to know that it exists.