So, I hate the way the current model works, and I just re-jigged it to completely remove this dumb idea of the market value of components automatically falling over time, and completely remove the even dumber idea of a ‘basic price’ which quickly becomes irrelevant.
The ‘prices’ tab for features on the financial screen is now gone, and I just experimented by changing the car design screen to look like this:
With this design, the market price is constantly tracked by your sales team (this is the price that the competitors are selling at basically), and they automatically match that price unless you set a deliberate premium or a discount. If you want to shift cars NOW, you set a discount, if you want to squeeze out higher margins, you can set a premium.
There is still this concept (although its not coded properly yet), that if you are ‘first to market’ with a new feature, like aircon, then you get to charge a premium for it. This is indicated in the screen above by ‘Availability’.
So when you research a new feature, you would have to go here, check the feature, and set an appropriate premium for it. Then periodically you need to keep an eye on what features have become common and thus you need to ditch your premium.
What do you think of this?
Other things that will go in later:
- Actual code that calculates if you have researched ahead of the competition and thus marks the feature correctly as innovative, unusual or common.
- A marketing system that lets you develop a ‘brand value’ for your car which allows you to set a premium with no ill effects.
- A quality bonus from decent QA and low defects that has a similar impact.
- Notification of random world events such as ‘competitor rolls out new automatic headlights’ to announce them becoming common.
- A penalty to cars shipping without ‘universal’ features as they become widespread, such as central locking.
Obviously no system is perfect, but given what a mess the existing system is, tell me this sounds better to you?